In a market where pools have become a commodity, it’s understood that for families in Latin America, a pool is not just an accessory—it is the culmination of their home. It’s the dream they long for, the focal point of their construction. The aim is to bring customers closer to that dream, making it tangible and accessible.
Building a house means bringing a dream to life, and for many families, that dream includes a pool in the perfect spot. The mission is to make that dream a palpable reality. Through the use of augmented reality, customers are transported to the oasis of their imagination, where the pool of their dreams comes to life in their own backyard. Experiencing the future alongside the home not only brings customers closer to the purchase but also increases the likelihood of a sale, turning the dream into a tangible and real experience.
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