CONSUMER
RESEARCH
Deliver value exceeding your clients’ expectations
Connect with customer emotions and develop unique value propositions that outperform your competitors.
In the era of commoditization, creating value poses a significant challenge. Co-creation with consumers and stakeholders in their ecosystem becomes a key tool to understand how to compete beyond price. Using AI, we can now monitor consumer sentiments almost in real time.
Lifestyle Segmentation
Find groups of customers in the market and understand their emotions, habits, and lifestyles, allowing for deeper connections. Our approach helps tailor strategies that resonate with specific segments, enhancing engagement and loyalty.
Online Community
Connect with your customers through our customized online platform that offers genuine interaction swiftly. Test new ideas, explore solutions, and place customers at the decision table, ensuring their voices shape your innovations.
Online Panel Survey
Utilize our diverse and automated panel of thousands of people globally, answering any question you have. From high school students to travelers to hamburger lovers, gather insights from varied profiles to inform your decisions.
Eye Tracking and Facial Coding
Leverage the power of cutting-edge technology to conduct bias-free research by presenting ads, videos, and social media content directly to participants. This method interprets emotions in minutes, offering precise data on audience reactions.